The influencers also get a custom promo code to offer discounts from the brand to their followers. They give social media influencers watches and encourage them to post photos of themselves wearing the watches on their profiles. This watch brand chose to focus on influencer activations instead of traditional marketing. Let’s take a look at some examples of the best influencer activations: Daniel Wellington This can happen if they direct a lot of traffic to your website or provide you with a high-quality backlink from their website. Partnering with an influencer can also improve your search rankings.

When your content spreads to a larger audience, it can lead to higher conversions. If the influencer’s followers like your brand and products, they may also share them with their friends and family, and that will further increase your reach. If an influencer posts on social media about a positive experience they had with your brand, their followers are more likely to trust your brand.

Influencer content not only creates brand awareness but leads to a positive brand reputation. Understanding the Power of Influencer Activations Are You Ready to Activate Influencers and Grow Your Brand?.Measurement Metrics for Influencer Marketing.Understanding the Power of Influencer Activations.We try our best to keep things fair and balanced, in order to help you make the best choice for yourself. However, this does not impact our reviews and comparisons. This kind of content drives engagement.ĭisclosure: This post may contain affiliate links and we may earn a small commission, at no extra cost to you. So influencer content will feel authentic since it’s from real authority figures. These influencer activation ideas can add credibility to your content.Ĭonsumers rely on content and recommendations from influencers because they trust them. Influencer activation involves finding the right influencer to share your brand message organically with your target audience. Instagram Influencer Marketing Case Study: How it Benefits Influencer Marketing AgenciesĪccording to a survey, influencer marketing also has a higher ROI compared to other marketing strategies.15 Most Popular Cannabis Influencers You Should Check Out.12 Leading CBD Influencers Brands Can Collaborate With.Who Are Nano-Influencers and Why Should You Care?.

Digital brand activation examples